Pro Rural
Mr Sergio B. Duchén Uriarte
Avenida 6 de Agosto 2577
Edif. Dos Torres
Piso 13
La Paz
Bolivia
Tel +591 2 2433336
Fax +591 2 2435006
Email prorural@prorural.org.bo
Website: www.prorural.org.bo

The Bolivian Association for Rural Development, pro-rural, is a not for profit association. Based on the experience acquired in the framework of a programme supporting the non governmental sector and set up by the Swiss Co-operation active in Bolivia since 1983 (NOGUB - COSUDE), pro rural was created in 2000.
A matured experience: 25 years of work with grass root development organisations and the development of several financial and non financial tools have made of Pro rural a trustable partner.

We work to allow men and women increase their potential and contribute to a better human dignity in order to reinforce the development which is factor of human, social and economic progress.

Strategic objective
Through generation, management and channelling of resources, we aim at influencing the capital formation cycle and at developing production and management skills in rural areas. In this way we contribute to the improvement of income and living conditions of the population.

A major element of our objective is the creation of sustainable living conditions for populations of territories having low development indicators and for poor people in rural areas. Training schemes to capital formation and non financial services are developed.

Vision
In a market of social compromises, pro rural reinforced processes and economic entrepreneurship spirit which complement the effort made by enterprises and rural producers, and help them to become sustainable.

Mission
To promote and improve the living conditions of men and women, rural producers, facilitating sustainable economic development by linking them with all actors of the value chain.

Principles and main values

  • Commitment to poor men and women in Bolivia and in the world, and particularly to low income rural producers and their family.
  • Respect of cultures and identities of our peoples, sharing of visions and proposals, favouring synergies and co-ordinated actions with all stakeholders.
  • Honesty, transparency and independence are key words, avoiding that individual, political, one-sided interests influence the decision process.

pro-rural promotes the reinforcement of rural development where intermediary and main cities are seen as space of rural initiatives and rural investment. Therefore pro rural support companies with a set of innovative financial tools and non financial services. They support the development of the capital cycle to allow small producers to increase their patrimony, to capitalise and expand their enterprise..

Pro rural offers a range of financial services, from seed capital to risk capital, short term float and investment capital, for Farmer Economic Organisations as well as micro, small and medium size rural and urban enterprises.

As part of the social and sustainable economy, respectful of the solidarity chain spirit, all services are developed in such a way that the final beneficiaries are invited to become associate of Pro Rural.

In order to share our experience and to learn from others, we want to participate in working groups and coordination platforms at a national and international level.